________ ________ involves coming up with a set of product concepts from which to identify potentially viable new products.
Fill in the blank(s) with the appropriate word(s).
Idea generation
Once a firm establishes a new-product development strategy, it moves to the second stage of the NPD process: idea generation. It is in this stage that product concepts are generated from which to identify potentially viable new products.
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The loss of usefulness because of inadequacy or obsolescence is called
a. functional depreciation. b. physical depreciation. c. amortization. d. cost allocation.
Which of the following is NOT true regarding humor in an after-dinner speech?
a. It should be forced. b. It should be functional. c. It should develop out of the situation you are sharing. d. It should be used to help you make a point.
Each individual mutual fund hires an investment advisor, generally from the management company, who oversee the particular fund. How is this advisor paid?
A) Hourly B) Based on a percentage of the commissions charged on an annual basis C) Based on a percentage of the total value of the fund on an annual basis D) Annually based on the capital gains realized by the fund E) None of the above
What is an employee of a financial institution that will research, diversify and manage your individual stocks?
A) Broker B) Trader C) Portfolio Management Team D) Asset Coordinator E) Fund Manager