Brand mantras typically are designed to capture the brand's ________, that is, what is unique about the brand
A) points-of-conflict
B) points-of-parity
C) points-of-inflection
D) points-of-difference
E) points-of-presence
D
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Which of the following is a TRUE statement regarding the effect of a stock split and stock dividend on total assets or liabilities?
A) Both a stock split and a stock dividend will decrease total assets. B) Both a stock split and a stock dividend will increase total liabilities. C) A stock split will increase total assets, but a stock dividend will not. D) Neither a stock split nor a stock dividend will affect total assets or total liabilities.
In preparing a statement of cash flows using the indirect method, an increase in an unearned revenue account should
a. be shown as a financing activity. b. be shown as a deduction from net income in computing net cash flows from operating activities. c. not be shown on the statement of cash flows. d. be shown as an addition to net income in computing net cash flows from operating activities.
Internal reports on quality at the Acme Publishing Company generated the following information for the Trade Division for the first three months of the year: Total sales $1,000,000 Costs of quality: Prevention 22,500 Appraisal 47,000 Internal failure 36,000 External failure 64,000 Compute the costs of nonconformance as a percentage of total sales
a. 12.0% b. 5.4% c. 1.3% d. 10%
NAFTA includes a side agreement known as _______________________________ that seeks to protect workers by promoting union representation, nondiscrimination, equal pay, minimum wages, and workplace safety.
Fill in the blank(s) with the appropriate word(s).