The words we use and how we say them can shape our perceptions of people and situations. This is an example of which type of influence on perception?

a. fields of experience
b. language
c. culture
d. media


b. language

Business

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Online customers may feel left in a vacuum if the company does not communicate efficiently, clearly, and in a timely manner

Indicate whether the statement is true or false

Business

Reach of an advertising message is most important when launching new products, flanker brands, extensions of well-known brands, or infrequently purchased brands

Indicate whether the statement is true or false

Business

The quality of earnings will be affected by which of the following?

a. Estimation of building's useful life b. Choice of inventory method c. Discontinued operations d. All of these

Business

After successfully overcoming a potential customer's objection to buying the vacuum cleaner he was selling, Terrence, a salesperson, asked the customer for an order. Terrence is in the ________ stage of the selling process

A) follow-up B) approach C) preapproach D) closing E) prospecting

Business