Two important negatives of unrelated diversification are
A. volatile sales and profits and making the mistake of diversifying into too many cash cow businesses.
B. insufficient cash flows to finance so many different lines of business and a lack of uniformity among the strategies of the businesses it has diversified into.
C. the difficulties of competently managing a set of fundamentally different businesses and having a very limited competitive advantage potential that cross-business strategic fit provides.
D. underemphasizing the importance of resource fit and the strong likelihood of diversifying into businesses that top management does not know all that much about.
E. overinvesting in the achievement of economies of scope and the difficulties of achieving a good mix of cash cow and cash hog businesses.
Answer: C
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