In a communication audit, what research techniques are generally used?

a) Readership surveys and readability studies
b) Mail surveys and cultural studies
c) Telephone surveys and lifestyle segmentation research
d) Internet surveys and reader-nonreader studies


a

Communication & Mass Media

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The ________ phase of socialization occurs the first time you meet with others as a group.

A. assimilation B. anticipatory C. encounter D. exit

Communication & Mass Media

You are trying to persuade an audience that animals should not be used for research purposes. You provide horror stories about animals that were abused and died unnecessarily. The members of your audience understand the narratives, but they do not believe them. In this instance, you have provided evidence, but not proof.

Answer the following statement true (T) or false (F)

Communication & Mass Media

You are developing a security plan for your organization. Which of the following is an example of a physical control?

A. Password B. DRP C. ID card D. Encryption

Communication & Mass Media

_____ is known as maintaining the behavior over time and across certain situations

a. long term maintenance b. generalization (page 337 left) c. dedicated learning d. finding “the zone”

Communication & Mass Media