Scholars contend that campaign staff attempt to do the following things to accomplish and maintain a consistent image, EXCEPT:

a. Blur the distinction between news and commercials to increase thecredibility of the commercial's message

b. Control news coverage by controlling media access and setting the mediaagenda.
c. Creating pseudo-events that are not newsworthy.
d. Insulate the candidate from attack.


c

Communication & Mass Media

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The “give-a-damn” factor in copyediting is also called ______.

a. impact b. profanity c. punch d. lead

Communication & Mass Media

Criticism is a matter of supporting your assessment, evaluation, and judgment of ideas and motives with reasons

Indicate whether the statement is true or false

Communication & Mass Media

"The two leading causes of death in the United States are heart attacks and cancer." This

is a ________. Fill in the blanks with correct word

Communication & Mass Media

Leads consist of:

a) categories under which specific information is placed. b) the first information for each entry under a heading. c) descriptions of specific education and experience. d) all of these answers are correct.

Communication & Mass Media