Which of the following is true about priming effects?
A) Priming is an affective form of behavior control.
B) Priming effects only occur in laboratory research.
C) The chains of associations activated by a specific priming cue are the same for everyone.
D) Priming can occur without conscious awareness.
Answer: D
Rationale: Priming may cause you to become aware of a related concept, or just make you more sensitive to specific concepts without actually becoming consciously aware of them. Priming should not be thought of as a form of mind control however. The chain of associations activated by priming appears to be somewhat unique for each of us, and we can typically redirect our attention to something else.
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