Franchising:
A. reduces risk of downside loss.
B. is the same as the me-too strategy.
C. reduces the amount of competition an entrepreneur will face.
D. is the only imitation strategy discussed in the text.
Answer: A
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A manager who is directing her subordinate about work tasks is communicating
A. vertically. B. horizontally. C. externally. D. through the grapevine. E. informally.
The Council for Marketing and Opinion Research offered several guidelines for reducing refusal rates related to fieldwork. Which of the following is not one of those guidelines?
A) The subject matter should always be disclosed to the respondents. B) Courtesy should be exercised when deciding what hours of the day to call respondents. Calling between 9 a.m. and 9 p.m. is recommended. C) If mall respondents indicate the time is not convenient, an appointment should be made to conduct the interview later. D) Interviewer training programs should be routinely administered so that field workers will be effective at their jobs.
Which of the following went hand-in-hand with the development of agriculture in all agrarian civilizations?
a. written law codes b. democratic government structures c. the use of slaves d. the appearance of lawyers
Which of the following is an analysis a decision maker conducts to determine how sensitive a decision alternative is to change in the probability values of nature?
A. decision tree B. sensitivity analysis C. sequential analysis D. decision priority