What is a trademark? How long do trademarks last?
What will be an ideal response?
A trademark is a word, phrase, symbol, or design (or a combination of words, phrases, symbols, or designs) that identifies and distinguishes one product or service from another. A trademark used to identify a service is also called a service mark. Trademarks that are claimed but not registered with the U.S. Patent and Trademark Office (USPTO) can use the mark ™; nonregistered service marks can use the symbol SM. The symbol ® is reserved for registered trademarks and service marks. Trademarks for products usually appear on the product packaging with the appropriate trademark symbol; service marks are typically used in the advertising of a service because there is no product on which the mark can be printed. Trademarked words and phrases-such as iPhone®, Chicken McNuggets®, Google Earth™, and FedEx 1DaySM-are widely used today. Trademarked logos are also common. Trademarks last 10 years, but they can be renewed as many times as desired, as long as they are being used in commerce.
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