Branding is most closely associated with which of the following:
a. image building
b. a specific promotion
c. organizational reputation
d. social media
e. a and c
f. none of the above
Answer: E
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Public relations practitioners doing their best work contribute to the common good of the whole society in all of the following ways EXCEPT
A) activating the social conscience of the organization for which they work. B) communicating the interests of their organization to the public. C) creating positive public impressions of everything their organization does. D) seeking mutual adjustments among the institutions within society.
Research has shown that humans are born with automatic nonverbal reactions to stimuli. What are these reactions called?
A. innate neurological programs B. reflexive programs C. impulsive programs D. reflexive neurological programs
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In most states, private individuals must show only that a person making libelous statements was negligent or failed to act with due care
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