Katia only wears one kind of perfume, Forever. When Katia's friends smell Forever, they instantly think of her. In this case, the smell of Forever functions as a(n) __________ message.

A. identification
B. attraction
C. ritualistic
D. control


Answer: A

Communication & Mass Media

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Which of the following are the dialect regions of the United States?

A) General Southern, Midland, Western, General Northern B) New England, Pennsylvania Dutch, Cajun, Hispanic C) Northwestern, Southwestern, Northeastern, Southeastern D) General Midland, General Western, General Southern, General Northern

Communication & Mass Media

"Two local restaurants have seen an increase in business since the football stadium was built, so all restaurants have benefitted" is an example of which fallacy?

A) Slippery slope B) Red herring C) False dilemma D) Hasty generalizations

Communication & Mass Media

_______________ speeches can demonstrate how to do or make something

Fill in the blank(s) with correct word

Communication & Mass Media

Practitioners write ______ to reporters, in which they outline the topic and provide facts on it.

A. news releases B. pitches C. fact sheets D. media alerts

Communication & Mass Media