Cronnie Corp's new product for infants is of a much inferior quality than other similar products in the market. In an attempt to make up for the low quality, the company hired Dylan, a PR practitioner
Cronnie Corp asked Dylan to come up with a campaign that would mask this fact about its new product, and exaggerate its benefits. Dylan has handled many similar campaigns in his career, but declined the assignment this time. What was the reason behind Dylan not accepting the assignment?
a) His discomfort level
b) His philosophy
c) His values
d) His loyalty
a
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Which of the following is a personal problem for which an athlete may need a referral?
a. alcohol and substance abuse b. eating disorder c. sexual orientation issues d. all of the above (page 411-413)
The quality of a group that causes members to endure despite challenge and to develop
camaraderie is _______. Fill in the blanks with correct word
While writing an outline for her speech about humpback
whales, Lonnie makes sure that any statement that comes under a point is not of equal or greater importance than the point directly above it. This is an example of a. standard of balance. b. subordination. c. internal review. d. ordination.
To use words that are open to multiple interpretations is to use
A. colorful language. B. simplistic language. C. ambiguous language. D. euphemistic language.