What is meant by a full showing in the case of transit advertising?
What will be an ideal response?
A full showing (or 100 showing) means that one card will appear in each vehicle in the system.
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Which immediately follows awareness in the hierarchy of effects model?
A) recognition B) liking C) preference D) knowledge
Mr. and Mrs. Lansing, who file a joint tax return, have four dependent children under age 17. Which of the following statements is false?
A. If the Lansings' AGI is $417,300, their child tax credit is $7,100. B. If the Lansings' AGI is $77,900, their child tax credit is $8,000. C. If the Lansings' AGI is $596,000, their child tax credit is zero. D. None of the above is false.
When a person buys a sweater from an unknown manufacturer and gives it to a friend as a present and the friend is injured because the sweater contains a poisonous dye?
A) The purchaser may be liable to the friend in contract. B) The manufacturer may be liable to the friend in contract. C) The purchaser may be liable to the friend in tort. D) The manufacturer may be liable to the friend in tort. E) Both C and D.
NewDay Investments is cutting its workforce in large numbers because of the current recession. The employees who still have their jobs are angered and depressed by the layoffs. They have lost the trust they had in management and are not sure if their futures are secure. They are facing the ________ syndrome.
A. progression B. outsourcing C. decay D. erosion E. survivor