Use of which of the following segmenting dimensions is LEAST likely to result in segments that will meet the criteria that product-market segments should be "operational"?

A. income level
B. family size
C. geographic region
D. age
E. personality


Answer: E

Business

You might also like to view...

Which of the following is an example of a factoring agreement?

A) Selling an individual account receivable to a bank B) Selling financial securities that are collateralized by accounts receivable C) Pledging an single large account receivable to a bank D) Assigning a group of accounts receivable as collateral for a loan

Business

When a net loss has been suffered, Retained Earnings will contain a negative balance

Indicate whether the statement is true or false

Business

Column 1: ± 3

Column 2: Control limits for a c-chart What will be an ideal response?

Business

Which of the following strategies is least appropriate for far transfer?

A. Using standardized procedures, processes, and checklists B. Focusing on principles that might apply to a greater set of contexts beyond those presented in the training session C. Teaching general concepts, broad principles, or key behaviors D. Providing a list of prompts or questions to help trigger thoughts and questions from trainees

Business