Regarding business crises, it is safe to say that

A) the great majority are expected.
B) the great majority are unexpected.
C) most are "smoldering" crises.
D) with a plan, the business can deal with nearly any crisis.
E) Both A and C.


Answer: E

Communication & Mass Media

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A. The audience tends to overestimate a speaker's anxiety. B. The audience is oblivious to the speaker's anxiety. C. Speakers who have speech anxiety often overestimate how much the audience notices their behavior. D. Speakers who have speech anxiety often underestimate how much the audience notices their behavior.

Communication & Mass Media

The statement, communication is a transactional process, is best characterized by which of the following?

A. Senders and receivers each take turns sending messages and that process is transactional. B. Each person exerts influence while acting simultaneously as a sender and receiver. C. All interaction carries meaning and the measure of that meaning is a transaction. D. The two levels that communication takes place on is the transactional plane.

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Which type of script contains only essential video information in one column and the standard opening and closing announcements in another column?

a. A/V format b. goal-directed script c. fact sheet d. show format e. partial A/V script

Communication & Mass Media

__________ is the process of streaming events and watching as they are happening

a. On demand b. Live stream c. Webcast d. Podcast

Communication & Mass Media