Within the beginning stage of the data warehouse models process, which of the following are included in the internal databases?
A. Data mart 1, data mart 2, data mart 3.
B. Marketing, sales, inventory, and billing.
C. Competitor and industry information, mailing lists, and stock market analysis.
D. Marketing information, and stock market analysis numbers.
Answer: B
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The task of any business is to ________
A) create customer needs B) differentiate in terms of cost of production C) deliver customer value at a profit D) reduce competition E) communicate similar value as provided by competitors
Which of the following is most likely an advantage of social media marketing?
A) Social media are targeted and personal. B) Social media campaign results are easily measured. C) Social networks are largely marketer controlled. D) Social media allow marketers to engage in multichannel sales. E) Social media campaigns are simply implemented and rarely backfire.
A used car dealer who begins by persuading you that foreign car companies make better, longer lasting vehicles and then tries to sell you a (Japanese) 1997 Mitsubishi Galant from his lot is using which type of reasoning?
a. deductive reasoning b. inductive reasoning c. productive reasoning d. conductive reasoning
The moral support network is different from the professional support network in that:
A. a moral support network comprises only of personal contacts. B. a professional support network includes finding a mentor. C. moral support is less important than professional support. D. only the "cheering squad" provides moral support.