Mercedes-BenzDaimler AG, the maker of Mercedes-Benz automobiles, is planning to launch a new line of downsized luxury vehicles in the United States by 2012. Daimler has experienced a recent drop in global sales attributed to its product mix that focuses on larger luxury automobiles. With increasing fuel prices and stricter U.S. fuel-economy standards coming down the pipeline, Daimler doesn't want to be left behind. Daimler is behind its competition, though. Its German rivals, Audi and BMW, have been relatively successful in the U.S. BMW"s Mini Cooper, demanding as much as $34,000, has already driven away with some of Daimler's potential sales. While Daimler already offers the Smart car in the U.S., the new offerings will not be going after the same consumers.Refer to
Mercedes-Benz. Mercedes-Benz's Baby boomers are a useful segment because they meet certain criteria. Which of the following do the baby boomers meet?
A. substantiality
B. identifiability and measurability
C. accessibility
D. responsiveness
E. all of these
Answer: E
You might also like to view...
In distinguishing between revenues and gains, which of the following statements is false?
A) More gains than revenues are beyond the entity's control. B) Gains are associated more with peripheral, nonoperating activities than are revenues. C) GAAP does not provide precise distinctions between revenues and gains. D) Revenues are reported net (rather than gross) more often than gains.
Product adaptation not only involves altering the product to meet local preferences, but also calls for a change in the communication strategy
Indicate whether the statement is true or false
Mayan Company had net income of $33,180. The weighted-average common shares outstanding were 8400. The company has no preferred stock. The company's earnings per share is:
A. $1.17. B. $5.00. C. $4.01. D. $3.89. E. $3.95.
Depreciation and amortization affect both net income reported in the financial statements and taxable income on tax returns. Which of the following is /are true?
a. Taxing authorities in most jurisdictions specify allowable depreciation methods for tax reporting. b. When permitted to do so by the taxing authority, firms often use different depreciation methods for financial and tax reporting. c. The difference between depreciation expense in the financial statements and the depreciation deduction on the tax return leads to an issue in accounting for income taxes. d. all of the above e. none of the above