Why do some advertisers prefer to buy spot announcements rather than buy advertising on a participation basis?
What will be an ideal response?
Spot announcements offer the advertiser greater flexibility because commercials can be concentrated in desired markets. In addition, spots are less expensive because they run in clusters between programs.
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In organizations, stories serve a/an ______ communication function for organizations by representing personal, interpersonal, and corporate perspectives.
A. persuasive B. inoculative C. scarcity D. threat
Almost all current liabilities affect the operating category of the statement of cash flows, but one that does not affect cash provided by operating activities is
a. accounts payable. b. interest payable. c. notes payable. d. taxes payable.
Data entered into the data warehouse must be normalized
Indicate whether the statement is true or false
Which of the following is the best example of a salutary product?
A) cereal B) cigarettes C) bottled water D) junk food E) dental insurance