Personalized advertising that uses postal mailings, phone calls, and e-mail messages is known as
A) direct marketing.
B) mass marketing.
C) indirect marketing.
D) guerilla marketing.
Answer: A
You might also like to view...
If raising taxes or borrowing are your only two choices of financing current expenditures, which would you choose, and why, if you were in charge of setting policy?
What will be an ideal response?
For a monopolist, there is no supply curve because
a. the supply curve is the same as the marginal cost curve b. the monopolist does not maximize profit c. the quantity supplied is independent of marginal cost d. the quantity supplied is independent of demand e. there is no unique relationship between price and quantity supplied
If not recycled, an input used in production ultimately winds up as a waste product
a. True b. False Indicate whether the statement is true or false
When water cannot be traded among current and potential users, then
a. each user will take more care to conserve, because added water cannot be obtained. b. users have a strong incentive to conserve because they are now protected from price increases imposed by greedy entrepreneurs. c. efficiency improves, as dry years can be better anticipated and planned for, and every user knows the quantity that will be available. d. water will not flow to its highest valued uses, and some users will use water for relatively low-valued uses, because they cannot gain by selling it to others.