Al owns a farm that he believes is worth $150,000 . Betty knows that there is oil under the farm and offers Al $160,000 for it. Al accepts and sells the farm to Betty. Al later realizes that the land was worth more than $160,000 . Al can have the contract avoided based upon fraud
a. True
b. False
Indicate whether the statement is true or false
False
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What question do you need to answer in order to identify your specific purpose or thesis statement of your intended message?
a. What do I want to say? b. What is the key message I want my audience to take away? c. Why am I writing this? d. none of the above
The ________ is the criterion by which the success or failure of the strategy is measured
A) customer targets B) competitor targets C) objective D) marketing mix
After computing averages and measures of dispersion for the major variables and applying advanced statistical techniques and decision models in the hope of discovering additional findings from the gathered information, researchers ________
A) define the problem, the decision alternatives, and the research objectives B) present findings relevant to the major marketing decisions facing management C) evaluate the costs associated with data collected D) analyze the appropriateness of the data sources used E) develop the research plan
Breaking up long sentences is an example of what type of proofreading?
A) Revising for clarity B) Revising for conciseness C) Revising for tone D) Revising for organization E) Revising for readability