Firms that constantly offer discounts and specials have the potential to ________ the brand and its relationship with its customers.
Fill in the blank(s) with the appropriate word(s).
cheapen
Research shows that consumers increasingly use social media to express their brand loyalty in the hopes of reaping benefits from firms. Among those who share their brand experiences through social media, 56 percent say they do so to receive discounts. However, constantly offering discounts and specials can lead to brand devaluation.
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Indicate whether the statement is true or false
On January 30, Juan receives a nontaxable distribution of stock rights from Platinum Corporation. Each right entitles the holder to purchase one share of stock for $40. One right is issued for every share of stock owned. Juan owns 100 shares of stock purchased two years ago for $4,000. At the date of distribution, the rights are worth $1,000 (100 rights at $10 per right) and Juan's stock in Platinum is worth $5,000 (or $50 per share). On December 1, Juan sells all 100 stock rights for $12 per right. How much gain does Juan recognize on the sale?
A. $1,200 B. $533 C. $400 D. $0 E. None of these.
St. Mary's Baptist Church brews fresh coffee for its attendees as part of its hospitality ministry every Sunday. St. Mary's is a(n) ____________ market for coffee.
A. producer B. consumer C. government D. reseller E. institutional
For a will to be valid, the maker must be all of the following except
A) the legal required age. B) mentally competent. C) free from undue influence from others. D) related to all beneficiaries listed in it.