A DBMS is a subsystem of the information system
Indicate whether the statement is true or false
TRUE
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Which of the following refers to any method a firm uses to complete an exchange that does NOT require a customer to visit a store?
A) kiosk merchandising B) nonstore retailing C) direct selling D) exchange retailing E) e-commerce
Any influence on the product and supplier choice is an organizational factor. The primary organizational factor is ________.
A. psychographic segmentation B. database marketing C. risk tolerance D. organizational learning E. customer-relationship management
The pre-feasibility study is usually used to assess whether to conduct a full feasibility study
Indicate whether the statement is true or false
A firm that discriminates in price on goods of "like grade and quality" may be in violation of the
A. Magnuson-Moss Act. B. Antimerger Act. C. Sherman Act. D. Wheeler-Lea Amendment. E. Robinson-Patman Act.