Explain the nature and importance of face validity. Give examples.

What will be an ideal response?


• Face validity answers the question, “Does it appear to the test taker that the questions on the test are related to the purpose for which the test is being given?” As such, face validity is only concerned only with how test takers perceive the attractiveness and appropriateness of a test.

• If the test takers cannot perceive the connection between the test questions and the purpose for which the test is given, they may not take test seriously or, in the worst case, viewing the test as being unfair.

• Although it is helpful for a test to have face validity face validity is never an acceptable means of demonstrating evidence of the validity of a test.

Psychology

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