The three major categories of influences on the consumer buying decision process are

A. situational influences, demographic influences, and psychological influences.
B. social influences, situational influences, and marketer-dominated influences.
C. demographic influences, situational influences, and marketer-dominated influences.
D. situational influences, social influences, and psychological influences.
E. marketer-dominated influences, psychological influences, and person-specific influences.


Answer: D

Business

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Indicate whether the statement is true or false.

Business

At the end of the current year, using the aging of receivable method, management estimated that $15,750 of the accounts receivable balance would be uncollectible. Prior to any year-end adjustments, the Allowance for Doubtful Accounts had a credit balance of $375. What adjusting entry should the company make at the end of the current year to record its estimated bad debts expense?

A.

Bad Debts Expense15,375 
Allowance for Doubtful Accounts 15,375

B.
Bad Debts Expense16,125 
Allowance for Doubtful Accounts 16,125

C.
Accounts Receivable15,750 
Bad Debts Expense375 
Sales 16,125

D.
Accounts Receivable16,125 
Allowance for Doubtful Accounts 16,125

E.
Bad Debts Expense15,750 
Allowance for Doubtful Accounts 15,750

Business

What steps would you take to ensure that your EVP is acceptable, valued and recognised by employees?

What will be an ideal response?

Business

In 1963, the state of __________ became the first state to adopt the __________ theory, after the state supreme court decided the __________ case

a. California, strict liability, Greenman v. Yuba Power Products b. California, product negligence, Greenman v. Yuba Powder Products c. New York, strict liability, Greenman v. Yuba Power Products d. Florida, breach of warranty, Petito v. A.H. Robins Co.

Business