The United States has often been called the "melting pot" society, integrating people from many different cultures into the social fabric of the country. What challenges do marketers face in assessing U.S. culture?
What will be an ideal response?
Many immigrants hold on to cultural values and practices from their home countries, but also embrace American lifestyles and customs. Marketers must be sensitive to such cultural issues to be successful, and they must also consider customer demographics-age, income, market size, education, gender, and ethnicity-to identify specific customer target groups.
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Instructional design logically should begin with needs assessment.
Answer the following statement true (T) or false (F)
In an ATO production environment, which process is used to assemble modules and subassemblies into final product?
a. final assembly schedule b. master scheduling Part II c. module requirements planning d. assembly requirements planning
________ is a generic term used to refer to organizational decisions that affect the nature of the vacancies for which people are recruited.
A. Judicial policies B. Fiscal policies C. Budgetary policies D. Personnel policies E. Monetary policies
Merati Corporation has two manufacturing departments-Forming and Assembly. The company used the following data at the beginning of the year to calculate predetermined overhead rates: FormingAssemblyTotalEstimated total machine-hours (MHs) 5,000 5,000 10,000Estimated total fixed manufacturing overhead cost$28,000$10,500$38,500Estimated variable manufacturing overhead cost per MH$1.80$2.60 During the most recent month, the company started and completed two jobs-Job B and Job L. There were no beginning inventories. Data concerning those two jobs follow: Job BJob LForming machine-hours 3,400 1,600Assembly machine-hours 2,000 3,000Assume that the company uses departmental predetermined overhead rates with machine-hours as the allocation base in both departments. The departmental
predetermined overhead rate in the Forming Department is closest to: A. $5.60 B. $1.80 C. $7.40 D. $6.05