Which layout of the Likert scale options has research shown to produce inflated (more positive) results?

a. horizontal ascending order
b. horizontal descending order
c. vertical ascending order
d. vertical descending order


b. horizontal descending order

Business

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Examples of relevant fixed costs for a special order decision are the purchase of additional machinery, an increase in supervisory help, and an increase in insurance premiums required by a specific order

Indicate whether the statement is true or false

Business

Burger King and Häagen-Dazs ice cream once attempted to use co-branding. What is a likely reason that it failed?

What will be an ideal response?

Business

When applied to problem solving, ____ behavior leads to appropriate decisions, not necessarily the optimal ones.

A. logical B. ethical C. systematic D. hurried

Business

In the Fluor case study, redesigning the process of reviewing engineering changes had no discernible impact on the bottom line

Indicate whether the statement is true or false

Business