Which term refers to whether a value is seen as positive or negative?

A) valence
B) intensity
C) superiority
D) inferiority


A

Communication & Mass Media

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How did NASA's responses to the Challenger and Columbia accidents differ?

What will be an ideal response?

Communication & Mass Media

Different forms of adaptation include

A) assimilation B) separation C) integration D) All of the above

Communication & Mass Media

Which of the following is a way to deliver an intellectually stimulating speech when an audience is already familiar with a speaker’s topic?

a. By focusing only on the controversial aspects of the topic b. By addressing the breadth and depth of the topic c. By persuading the audience rather than informing d. By limiting the speech to vivid verbal descriptions

Communication & Mass Media

A startling introduction is effective only if it is firmly related to the speech topic.

Answer the following statement true (T) or false (F)

Communication & Mass Media