Which technique refers that you can emphasize similar backgrounds, experience, interests, and goals to show what you and your audience share?

A. Establish credibility
B. Establish common ground.
C. Refer to the setting or occasion
D. Flatter your audience


Answer: B

Communication & Mass Media

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The ______ of your speech are detailed points of focus that help you develop your central idea

Fill in the blanks with correct word

Communication & Mass Media

Answer the following statements true (T) or false (F)

1. Value conflicts focus on questions of right and wrong. 2. Conflicts about conducting a conflict are known as meta-conflicts. 3. Serial conflicts concern the relationship between two people. 4. The primary factors that affect conflict interaction are age and occupation. 5. The pattern of symmetrical escalation can go on forever.

Communication & Mass Media

Low-Carb, South Beach, the Zone—What do these three phrases have in common? They are all types

of diet programs. I have been dieting all my life. I have tried all the schemes. However, the most effective program for me has not been dieting but just good old-fashioned exercise. In fact, the Jazzercise program has been a friend to me. Today I will share with you the history of Jazzercise, a few basic techniques, and, lastly, location and cost issues. Which of the following elements is missing from this introduction? A. Relevance Statement B. Attention Getter C. Reliability Statement D. Preview Statement

Communication & Mass Media

A peak medium which is challenged by a new medium will enter which stage of development?

a. Competition b. Challenger c. Decline d. Downfall

Communication & Mass Media