Sparkle, Inc, a beverage company, uses a distinctly-shaped bottle to sell its beverages. Customers identify its beverages by the shape of its bottle. One of its competitors designs a similarly-shaped bottle for its product
Which of the following types of intellectual property infringement has Sparkle, Inc's competitor committed?
A) trademark
B) trade dress
C) patent
D) trade secret
B
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A ________ records how well the company is doing year after year based on measures such as the average perception of the company's product quality relative to its chief competitor
A) customer-performance scorecard B) stakeholder-performance scorecard C) marketing balanced scorecard D) vendor scorecard E) generic scorecard
Solicited proposals offer more flexibility in how to approach the audience
Indicate whether the statement is true or false.
A more even distribution of income and increased urbanization are among the factors acting to reduce the traditional family size.
Answer the following statement true (T) or false (F)
Which of the following statements about variances is false?
a. Ideal standards will rarely, if ever be met. b. Expected standards will usually be met 60-70% of the time. c. Standards that provide for no inefficiency of any kind are called theoretical standards. d. Establishing upper and lower tolerance limits for deviations allows managers to implement the management-by- exception concept.