Jon the Bartender couldn’t get through to management about some of the service issues he was facing, so one morning before the restaurant opened he brought in a bunch of his acting friends to show management some of the problems he has noticed in the service delivery system. This exhibition is a type of ______.
a. leadership opportunity
b. positive reinforcement
c. simulation
d. training
c. simulation
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Name three reasons why marketing is a challenge within organizations
What will be an ideal response?
Growing Green, a U.S. company that markets organic and environmentally friendly gardening and landscaping supplies and equipment, wants to expand the business internationally
Growing Green managers are currently examining the rules imposed by the WTO and the agreements made by NAFTA and the EU. In which stage of the international marketing process is Growing Green? A) deciding on the global pricing strategies B) deciding which markets to enter C) deciding how to enter the market D) deciding on the global marketing program E) looking at the global marketing environment
Which statement about inventory costing methods is true?
a. All statements are true. b. During periods of rising prices, using FIFO offers an income tax savings. c. When LIFO is used during a period of rising prices, the company's gross profit will be higher. d. If the cost of units does not change, all three methods will yield the same results.
Garden Tool Company makes chain saws. Hadrian is injured while using a Garden Tool saw and sues the company for product liability based on neg-ligence. To win, Hadrian must show that
a. Garden Tool did not use due care with respect to the trimmer. b. Garden Tool used puffery in its advertising. c. Hadrian was not experienced in the use of trimmers. d. Hadrian was in privity with Garden Tool.