Micro's Ltd., a leading microchip manufacturing company, hoped to sign a contract to provide premium quality microchips at affordable costs to a hardware company
Even though the company had its own public relations staff, management invited several PR firms to present regarding the purpose and applications of the potential client's product.
The approach used by the Micro's Ltd., is called request for
a) proposal.
b) presentation.
c) project.
d) public.
a
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