Hallmark Cards introduced a new Touch-Screen Greetings interactive kiosks that retailers can place near registers. The kiosk lets customers buy customized Hallmark cards where they can select messages to print on any card design. The kiosk is an example of a(n)
A. retailer spiff.
B. buyback allowance.
C. push strategy.
D. point-of-purchase display.
E. combination offer.
Answer: D
Business
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