Which of the following is true with regard to the product/expansion grid?
A) It classifies SBUs into four distinct categories.
B) It is a useful device for identifying growth opportunities.
C) It helps companies analyze their internal strengths and weaknesses.
D) It functions on the premise that firms should downsize to regain market share.
E) It is a useful device for segregating customers into distinct categories.
B
You might also like to view...
One way to ensure that the parties discuss all available information is to monitor discussion norms which reflect the way the parties engage in sharing and evaluating the information introduced.
Answer the following statement true (T) or false (F)
Productivity is defined as which of the following?
a. Profit/Revenue b. Inputs/Outputs c. Assets/Inputs d. Outputs/Inputs
In Banker v the Estate of Banker the court held that
a. it could not intervene in the affairs of a partnership. b. when proof of an agreement is lacking, a partner cannot receive compensation for work done. c. regardless of a written agreement to the contrary, a partner can receive compensation for work done. d. all parties doing work for a partnership are entitled to compensation for work done to further the partnership business.
One of the biggest problems with implementing a global marketing strategy is:
(a) Identifying homogenous consumer segments in various countries (b) Recruiting culturally literate marketing managers in Asia (c) Developing a polycentric pricing strategy (d) Devising a cost-based transfer pricing scheme (e) Comparing countries on Dreher’s index of globalization