The environmental sustainability strategy of a firm might be used to retain high-performing employees because recent college graduates
A. feel that profitability is not important.
B. are loyal to firms that are concerned with employee education.
C. seek to make a social or environmental difference in the world.
D. want a job in a company that is committed to corporate profit.
Answer: C
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Which of the following terms best describes a distribution of the net income of a business to its owners?
a. Revenue b. Monetary unit c. Earnings d. Dividends
By 2010, only ________ percent of US households were traditional households
A) 20 B) 25 C) 28 D) 31 E) 33
Which of the following measures a firms leverage of funds by comparing two balance sheet items?
a. the return-on-sales ratio b. the return on equity c. the current ratio d. the debt-to-equity ratio e. the times-interest-income ratio
The marketing concept is a strategic way of approaching business that contrasts sharply with
A. the production orientation. B. the profit orientation. C. the triple bottom line. D. the marketing orientation. E. macro-marketing.