What is the chief advantage of using each of the following contact methods: mail questionnaire, telephone interview, and personal interview?
What will be an ideal response?
The chief advantage of each contact method mentioned is: (1 ) mail questionnaire—the best way to reach people who would not give personal interviews or whose responses might be biased or distorted by the interviews, (2 ) telephone interviews—the best method for gathering information quickly and the interviewer is also able to clarify questions if respondents do not understand them, and (3 ) personal interview—the most versatile method because they can ask more questions and record additional observations about the respondent.
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A. verify a representation from a third party. B. verify that a specific trend is correct. C. verify that a control is being observed. D. verify the inventory count is correct.
Corporate financial statement fraud resulted in how many of the ten largest corporate bankruptcies in United States history occurred in 2001?
a. seven b. six c. nine d. eight
Maps that solve marketing problems are called thematic maps
Indicate whether the statement is true or false
The term e-commerce is usually in reference to ________.
A. the trading of stock in power utilities B. conducting business electronically on the internet C. construction of refineries in the energy sector D. a nation's overall economic activity