Subaru's Indiana manufacturing plant was the first auto assembly plant in the world to:
A. Use eco-friendly paint
B. Use biodegradable bumpers
C. Send nothing to the landfill
D. Use all American-made parts
Answer: C
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In a(n) ______ approach to corporate social responsibility, each issue requires analysis, risk-reward considerations, and determining how stakeholder relations affect the overall health of the corporation.
A. situational B. overall C. internal D. motivational
France's system of political or _______________________________ unionism relies on political mobilization and political strikes to further each union's broad social agenda rather than on specific workplace collective bargaining.
Fill in the blank(s) with the appropriate word(s).
The career-advancement strategy of being passionate about your work is closely tied in with
A) building your career around an area of expertise. B) developing a proactive personality. C) developing a code of professional ethics. D) projecting a professional image.
The practice of using databases to promote one-to-one relationships with customers and create precisely targeted promotions is called ____.
A. zoned marketing B. target marketing C. database marketing D. electronic marketing