Lillian is helping the new guy, Arthur, become more acquainted with his new job. She explains how it is important to take initiative by telling him about Sam who used to work for their company many years ago. After listening to Lillian, Arthur had a better understanding of what his new company expected from him. Lillian used which type of organizational culture artifact?
a. Ceremonies
b. Rituals
c. Symbols
d. Stories
d. Stories
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A balance of which two concepts should you base your target market upon?
a. User needs and industry b. Financial projections and market price c. Internal and external factors d. White space and venture concept
A _____________ brand is said to be established when it has a clear identity, image, and personality.
a. Weak brand b. Runner Up Brand c. Category Leader d. New brand
From an energy perspective, which is the most efficient mode of transportation for packages?
A) car B) trucking C) rail D) air
Lizzy is a financial analyst for a health care company in Phoenix. Her husband is transferred to Atlanta, but Lizzy's employer allows Lizzy to keep her job and work from her new home in Atlanta. Lizzy has to travel back to Phoenix for one week every other month to meet in person with company officials. This arrangement is called
A. flextime. B. part-time. C. self-managed work. D. telecommuting. E. long-distance empowerment.