To answer the listener question "Why should I listen to this speech?" you must ________

A) ?gain attention.
B) ?relate to your listeners.
C) ?provide a compelling conclusion.
D) ?establish personal credibility.
E) ?preview your main ideas.


B

Communication & Mass Media

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What factors drove the growth of corporate social responsibility during the 1960s and 1970s?

What will be an ideal response?

Communication & Mass Media

The idea of limited cognitive resources is that: a. only a small portion of the human brain is used for cognitive processing. b. the skills required for viewing television are very similar to those required forreading a textbook

c. individuals make frequent framing errors. d. as more resources are directed toward one task, other tasks may suffer.

Communication & Mass Media

Which type of presentation is an informational speech for an audience of student learners?

A. one-on-one briefing B. speech of introduction C. question-and-answer D. lecture

Communication & Mass Media

What has “desktop” filmmaking done for film makers?

a) Removed the last “analog stop” in film production b) Increased financial barriers to film creation c) Imposed a federal tax on filmmaking software and Internet film distribution d) None of the above

Communication & Mass Media