Which of the following describes a limitation associated with the decentralized organizational structure for advertising?

Question

A. Brand managers do not devote enough attention to short-term planning and administrative tasks.
B. Brand managers often end up competing for management attention, marketing budgets, and other resources.
C. Brand managers are often overqualified and tend to feel superior to product managers.
D. Brand managers typically rely on intuition and often jeopardize the creative activities of the advertising agency.
E. Brand managers are typically from nonmanagement backgrounds.

Answer 1

Answer: B