In the context of external analysis of competitors, if new business owners are very clear regarding their customers' needs, then the ability to identify direct competitors becomes significantly challenging.
Answer the following statement true (T) or false (F)
False
If the new business owners are very clear regarding their customers' needs, then the ability to identify direct competitors becomes significantly easier. For many new entrepreneurial ventures, these businesses will be geographically local.
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When the market interest rate decreases, the bond:
A. price increases. B. maturity period decreases. C. coupon rate decreases. D. current yield increases. E. yield to maturity increases.
Which of the following is NOT a challenge associated with international marketing?
A) Managers need to learn new languages and laws. B) Managers need to deal with volatile currencies. C) Managers face political and legal uncertainties. D) International markets are less safe. E) All of the above are challenges.
For language to work, there must be a ______ understanding about what the words we are using mean to others.
a. universal b. common c. separate d. private
Marketing research involves the gathering of information in order to determine who will buy the product and what the most effective promotion strategy would be.
Answer the following statement true (T) or false (F)