The merchandise purchases budget depends on information from the sales budget.
Answer the following statement true (T) or false (F)
True
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Which term describes the ability of a firm/industry, under free and fair market conditions, to design, produce, and market goods and services that are better and/or cheaper than those of other firms/industries?
a. competitiveness b. protectionism c. comparative advantage d. absolute advantage
Which of the following is an advantage of using the percentage-of-sales method to determine the marketing communications budget?
A) The percentage-of-sales method encourages stability when competing firms spend approximately the same portion of their sales on communications. B) The percentage-of-sales method views sales as the determiner of communications rather than as the result. C) The percentage-of-sales method leads to a budget set by market opportunities rather than the availability of funds. D) The percentage-of-sales method encourages experimentation with countercyclical communication or aggressive spending. E) The percentage-of-sales method encourages building the communication budget by determining what each product and territory deserves.
The aggrieved party--the one calling the pinch--calls a meeting and explains his side of the conflict. The second party--the alleged offender--then repeats what the first party said so to get the message clarified.
What will be an ideal response?
To assist someone from another culture with understanding English
a. use slang language. b. use standard English. c. use culturally-based metaphors. d. none of these choices.