The buying situation where users, influencers, or deciders want to change product specifications, price, delivery schedule, or supplier for an item that is largely the same as what was previously purchased is referred to as a

A. modified rebuy.
B. secondary buy.
C. adapted buy.
D. straight rebuy.
E. remake buy.


Answer: A

Business

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Fill in the blank(s) with correct word

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A) a trade publication B) a past marketing plan C) a trade association D) an academic publication

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Indicate whether the statement is true or false

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