Which of the following is one of the broad categories of mixed strategies that can be used in sales and operations planning for services?

a. the use of options to influence demand to match available capacity
b. annualized hours strategy
c. maintaining a permanent regular time workforce but using overtime or hiring additional part-time workers for peak periods
d. using different fare classes to partition demand


a. the use of options to influence demand to match available capacity

Business

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Assume you are the marketing consultant for your university, which wants to focus its marketing efforts on retention of current students. You have a choice of segmenting the undergraduate student market on either a geographic or psychographic basis. What is the difference between the two? Which would you recommend, and why?

What will be an ideal response?

Business

Given an actual demand this period of 61, a forecast for this period of 58, and an alpha of 0.3, what would the forecast for the next period be using exponential smoothing?

A) 45.5 B) 57.1 C) 58.9 D) 61.0 E) 65.5

Business

The next expected dividend for Stock P is $2.50, the current price of the stock is $32.50, and the firm is expected to grow at a constant rate of 4 percent per year forever. The risk free rate is 3 percent, the market risk premium is 5.5 percent, and the stock's beta is 1.2. Based on the given information, which of the following statements is correct?

A. An investor should buy this stock because its expected rate of return, 11.69 percent, is greater than its required rate of return, 9.6 percent. B. An investor should not buy this stock because its expected rate of return, 9.6 percent, is greater than its required rate of return, 11.69 percent. C. An investor should not buy this stock because its intrinsic value, $44.64, is greater than its current price of $32.50. D. An investor should not buy this stock because its current price, $32.50, is not equal to its intrinsic value, $44.64. E. An investor should be indifferent toward buying or selling the stock because its required rate of return is equal to its expected rate of return, 11.69 percent.

Business

In the context of protection for consumers, which of the following statements is true of the Dodd-Frank Act?

A. It requires credit card issuers to give a 45-day notice before making significant changes to credit agreements. B. It requires lenders, insurance companies, and others who reject your application to provide you with a free copy of your credit score. C. It requires anyone under the age of 21 who applies for a credit card to either verify proof of income or have an older adult cosign the application. D. It places caps on certain types of fees that credit card issuers can charge.

Business