Why did Congress establish the equal-time rule?

A) To guarantee reply time during elections.
B) To preserve the two-party system.
C) To guarantee debate among political candidates.
D) To ensure that people using the limited number of broadcast channels would be even-handed.


Answer: D

Communication & Mass Media

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The type of reasoning which compares one thing, person, or process with another to predict how something will perform and respond is reasoning by

a. syllogism. b. deduction. c. induction. d. analogy.

Communication & Mass Media

All of the following are true about the process of establishing criteria for evaluating a solution EXCEPT

A) Brainstorm potential solutions before you establish criteria. B) Use your criteria as standards by which you can judge potential solutions. C) After you establish criteria, keep your list to use later in the decision-making process. D) Groups can often avert political battles by outlining criteria for a good solution. E) All of the above are true about the process of establishing criteria for evaluating a solution.

Communication & Mass Media

When we attempt to satisfy both our needs and our partner's needs, we engage in the

a. avoiding conflict style. b. accommodating conflict style. c. competing conflict style. d. compromising conflict style. e. collaborating conflict style.

Communication & Mass Media

The meaning an audience has for the topic is:

a) either favorable, apathetic, neutral, active, or hostile. b) a combination of the audience's interpretation of the topic and knowledge about the topic. c) the interpretation the audience assigns to the topic or proposal. d) all of these answers are correct.

Communication & Mass Media