Henry recently purchased a floor lamp from IKEA. The floor lamp came in a compact cardboard box and assembly was required. This is an example of packaging designed
A. to be reusable.
B. for multiple use.
C. to be consistent with other products in the category.
D. to be innovative.
E. to improve handling.
Answer: E
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One of the fastest ways to increase stock price is through layoffs of employees.
Answer the following statement true (T) or false (F)
A high degree of information search generally occurs when _____
a. perceived risk is high b. a purchase is viewed as unimportant c. cognitive dissonance is low d. a consumer is brand loyal
In which type of appraisal interview does the interviewer communicate the strong and weak points of an employee's performance during the first part of the interview and then explore the employee's feelings about the appraisal in the second part?
A. Problem-solving B. Tell-and-develop C. Tell-and-sell D. Tell-and-listen
A school district is considering four locations for a new high school. There are four factors the district is considering (cost of land, distance to students, land size, and traffic flow). The higher the factor score, the better
The district would like to compare results using two weighting systems. The first system would give each factor equal weight and the second would give the factors weights of .4, .2, .1, and .3 respectively. Use the factor rating method to determine which location is best for each weighting system. (Note that the weights for system 1 can be anything, as long as they're equal.) Factor W(1 ) W(2 ) A B C D Cost of Land 1 .4 10 20 25 5 Distance to Students 1 .2 30 25 15 20 Land Size 1 .1 5 10 20 40 Traffic Flow 1 .3 20 5 15 30