What is the first step in the motivated sequence?

A) Establish need.
B) Get attention.
C) Identify solution.
D) Identify action.


Answer: B

Communication & Mass Media

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Achievement motives are conformity, loyalty, tradition, and sexual attraction

Indicate whether the statement is true or false

Communication & Mass Media

Who broke the story on the USDA approval of lean finely text beef and coined the infamous name “pink slime”?

a. Dr. Oz b. Diane Sawyer c. Anderson Cooper d. Jon Stewart

Communication & Mass Media

Besides Pandora, which of the following can be identified as an online streaming service?

a. Spotify b. Tune-In Radio c. iTunes d. both A & B e. all of these f. none of these

Communication & Mass Media

List and briefly define three components of verbal delivery.

What will be an ideal response?

Communication & Mass Media