What is pay-per-click advertising and why is it effective?
What will be an ideal response?
With PPC advertising, advertisers pay only for the number of times a Web surfer clicks on their ads. PPC ads are effective because they are associated with key words and are highly relevant to what potential customers are searching for. Google's popular AdSense network takes PPC ads to the next level. By placing PPC ads on third-party sites, such as blogs and Web forums, they reach readers depending on the content of a particular page instead of search results.
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A census is defined as an accounting of everyone in the sample
Indicate whether the statement is true or false
Nico Corporation has cost of goods sold of $300,000 and inventory of $30,000, then the inventory turnover is ________ and the average age of inventory is ________
A) 36.5; 10 B) 10; 36.5 C) 36.0; 10 D) 30; 36.0
A firm is said to be insolvent when its total assets is less than its total liabilities and stockholders' equity
Indicate whether the statement is true or false
Metro Group found customers were less satisfied when using its mobile shopping assistant than when customers used more traditional shopping methods
Indicate whether the statement is true or false