Justine went to the specialty grocery store by her office after work. When looking at the offerings at the meat counter, she was surprised to see ground beef selling for $4.49/lb. At her normal grocery store, she can get the same quality beef for $3.29/lb., a price Justine feels is reasonable. $3.29/lb. for ground beef is Justine's
A. benchmark price.
B. reasonable price.
C. dynamic price.
D. reference price.
E. break-even point.
Answer: D
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