Having the option of reading your favorite book in a traditional format or in an eBook format is an example of:

A. social media.
B. mass communication.
C. new media.
D. media convergence.


D

Communication & Mass Media

You might also like to view...

Which of the following is NOT part of the 4R method of Conflict Management?

a. Reasons b. Reactions c. Results d. Reinterpretation e. Resolution

Communication & Mass Media

Considering differences in gender and leadership,

a. women in leadership roles are evaluated less favorably than men. b. women do not have the same natural leadership skills as men. c. male leadership tends to be more democratic or participative compared to females. d. men and women are promoted to leadership positions at almost equal rates.

Communication & Mass Media

When a speaker supports a point by offering facts gathered by someone else, the speaker is using what type of supporting material?

A. factual testimony B. opinion testimony C. survey D. case study

Communication & Mass Media

Brent was presenting a speech on Type I diabetes, a disease that he had suffered from for years. He decided not to mention this fact to his audience. Which statement concerning Brent's speech is the most accurate?

A) A speaker should not mention personal experiences, as they sound like bragging. B) A speaker should not mention negative personal experiences, only positive ones. C) A speaker needs only facts and figures to build his credibility to the audience. D) A speaker's personal experience makes him more credible to his audience.

Communication & Mass Media