George, Donna, and Maria are on the five-member Benefits Task Force that is researching options for the new benefits package. Over lunch, George suggests that going with the Members' Choice HMO is the best course of action, and Donna and Maria agree with George for the sake of unanimity, without ever researching and accurately assessing the decision. George, Donna, and Maria are engaged in

A. groupthink.
B. heuristics.
C. the Delphi technique.
D. group marketing.
E. goal displacement.


A. groupthink.

Groupthink occurs when group members strive to agree for the sake of unanimity and thus avoid accurately assessing the decision situation. Here the positive team spirit of the group actually works against sound judgment.

Business

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